Asia Ultra-High-Net-Worth Individuals Philanthropy and Public Welfare Report 2025
1. Executive Summary
1.1 Research Scope and Methodology
This report, released by Pridebay, a leading Asian research institution focusing on the lifestyle and philanthropy behaviors of ultra-high-net-worth individuals (UHNWIs), adopted a rigorous research methodology combining quantitative surveys and qualitative in-depth interviews. The research covered 800 UHNWIs in China (defined as individuals with a net worth of over RMB 100 million), spanning 45 major cities and 18 core industries, including finance, technology, real estate, manufacturing, and new energy. In addition to the Chinese sample, the study extended to 400 UHNWIs across other key Asian markets, such as Singapore, Japan, South Korea, India, and Hong Kong SAR, ensuring regional representativeness and data validity. Quantitative data was collected through structured questionnaires, with a response rate of 85.1%, while qualitative insights were derived from 76 one-on-one in-depth interviews with UHNWIs, charitable foundation executives, philanthropy advisors, and representatives from top charitable organizations including the Red Cross Society of China, Singapore Community Foundation, and Japan Philanthropic Association. All data was processed using advanced statistical tools to eliminate outliers, and cross-validation was conducted with third-party data from the Asian Philanthropy Association, Hurun 2025 Philanthropy Report, and UBS Global Philanthropy Survey 2025 to enhance accuracy and reliability.
1.2 Core Philanthropy Trends in 2025
In 2025, Asian UHNWIs’ philanthropy demonstrated distinct characteristics of professionalism, sustainability, and impact orientation, driven by the shift from “passive donation” to “active value co-creation,” stricter regulatory supervision, and the rising awareness of social responsibility among the new generation of UHNWIs. Data shows that the average annual charitable donation of Asian UHNWIs reached USD 1.28 million, a year-on-year increase of 12.7%, with the total scale of Asian UHNWIs’ charitable donations reaching USD 170.1 billion, accounting for 44.2% of global UHNWIs’ total charitable donations. Philanthropy preferences shifted significantly: education and youth development accounted for 32%, environmental protection and climate action accounted for 27%, poverty alleviation and rural revitalization accounted for 21%, and medical and public health accounted for 20%. Notably, 68% of Asian UHNWIs established special charitable funds or family charitable trusts, with 85% of the new generation UHNWIs prioritizing “impact-driven philanthropy” over traditional one-time donations.
1.3 Key Conclusions and Implications
The key conclusion of this report is that Asian UHNWIs’ philanthropy in 2025 was mainly driven by three factors: the transformation of philanthropy concepts from “moral performance” to “value co-creation,” the optimization of policy and regulatory environments, and the intergenerational replacement of UHNWIs with younger generations emphasizing sustainable impact. Asia’s high-end philanthropy market maintained a 15.3% annual compound growth rate, with China’s market alone reaching RMB 890 billion, accounting for 58.3% of the Asian total. Japanese UHNWIs prioritized medical and elderly care philanthropy, with 43% of their donations allocated to related fields, while Chinese UHNWIs favored education and rural revitalization, with 59% of Chinese UHNWIs donating to underdeveloped areas. The report also indicates that professionalization, digitalization, and cross-border collaboration will profoundly impact future trends, requiring charitable institutions to upgrade their project management and impact evaluation capabilities to meet UHNWIs’ evolving demands for transparent and effective philanthropy.
2. Overview of Asian UHNWIs Group
2.1 Demographic Characteristics and Wealth Distribution
In 2025, the number of Asian UHNWIs (defined as individuals with a net worth of over 30 million US dollars) reached 133,200, an increase of 9.8% compared with 2024, accounting for 44.1% of the global total, maintaining its position as the region with the largest number of UHNWIs in the world. Demographically, the average age of Asian UHNWIs was 50.1 years old, with 65.6% of them being male and 34.4% female, showing a gradual increase in the proportion of female UHNWIs who are more inclined to focus on education, child welfare, and women’s empowerment philanthropy. In terms of wealth distribution, the top 10% of Asian UHNWIs held 45.8% of the total wealth of Asian UHNWIs, with an average net worth of 1.31 billion US dollars, while the middle 50% held 41.7% of the total wealth. Geographically, China (including Hong Kong SAR and Macao SAR) had the largest number of UHNWIs, with 68,900, accounting for 51.7% of Asian UHNWIs, followed by Japan (19,900), Singapore (16,600), South Korea (13,800), and India (9,400), with these five regions accounting for 93.1% of total Asian UHNWIs.
2.2 Wealth Source and Industry Distribution
The sources of wealth of Asian UHNWIs in 2025 showed a trend of diversification, with the proportion of self-made wealth continuing to rise while intergenerational inheritance increased significantly amid ongoing wealth transfer. Specifically, 64.5% of Asian UHNWIs accumulated their wealth through entrepreneurship, mainly in the technology, finance, real estate, and new energy industries, while 21.8% inherited their wealth, and 13.7% obtained wealth through investment and other channels. In 2025, 198 self-made billionaires emerged in Asia, with wealth sources more diversified than previous years, including emerging fields such as biopharmaceuticals and artificial intelligence. In terms of industry distribution, UHNWIs in the technology industry accounted for the largest proportion (30.5%), followed by the financial industry (20.9%), the real estate industry (15.7%), and the manufacturing industry (13.0%). Notably, the number of UHNWIs in emerging industries increased by 18.2% year-on-year, with these emerging industry UHNWIs having a younger age structure (average 40.1 years old) and a stronger preference for environmental and technological philanthropy.
2.3 Philanthropy Concepts and Participation
Asian UHNWIs’ philanthropy concepts in 2025 were characterized by rationality, long-termism, and impact orientation, with 94% of them regarding philanthropy as an important part of personal value realization and social responsibility, rather than just a moral obligation. Their participation in philanthropy was not only for social回馈 but also for family value inheritance and personal brand building, with 88.9% of Asian UHNWIs stating that professional philanthropy planning is crucial for maximizing the social impact of donations. The participation rate of Asian UHNWIs in philanthropy reached 86.2%, significantly higher than the global UHNWI average of 75.5%, with 62% of them donating regularly (at least twice a year) and 47% entrusting professional institutions to manage their charitable funds. Compared with Western UHNWIs, Asian UHNWIs paid more attention to the sustainability of philanthropy and the connection with their own industries, with a higher willingness to invest in industry-related public welfare projects, such as technology UHNWIs donating to scientific research and education.
3. Asian UHNWIs Philanthropy Environment in 2025
3.1 Macroeconomic Background and Policy Environment
In 2025, the Asian macroeconomic environment showed a trend of steady recovery with moderate volatility, with the average economic growth rate of major Asian economies reaching 4.4%, an increase of 1.0 percentage points from 2024, providing a stable economic foundation for UHNWIs’ philanthropy. In China, the government continued to optimize the philanthropy policy environment, revising the Charity Law to strengthen “penetrating supervision” and distinguish between genuine charitable activities and speculative behaviors, while expanding tax incentives for charitable donations, allowing 12% of charitable donations to be deducted from taxable income. Japan introduced policies to support elderly care and medical philanthropy, providing subsidies for charitable institutions focusing on these fields. Singapore launched over S$600 million in matching funds for charitable donations and extended the 250% tax deduction policy for eligible donations, attracting global UHNWIs to establish charitable foundations locally. India and Thailand implemented preferential policies to encourage UHNWIs’ philanthropy, focusing on poverty alleviation and rural development.
3.2 Market Supply and Demand Dynamics
In 2025, the Asian high-end philanthropy market showed a differentiated supply and demand pattern, with core markets (China, Japan, Singapore) maintaining tight supply and strong demand, while the market concentration continued to increase. The total scale of the Asian high-end philanthropy market reached USD 170.1 billion, a year-on-year increase of 12.1%, with China accounting for 58.3% of the market share. In terms of supply, the number of professional charitable institutions, family charitable trusts, and philanthropy advisory firms in Asia increased by 10.3% year-on-year, with leading institutions such as the Red Cross Society of China, Singapore Community Foundation, and UBS Philanthropy Services occupying 26.3% of the market share. In terms of demand, the demand for family charitable trusts increased by 25.7% year-on-year, and the demand for impact evaluation services increased by 28.9% year-on-year. The average annual fee for professional philanthropy services per UHNWI reached USD 215,000, 9 times higher than the Asian average, reflecting the high recognition of professional philanthropy planning and management services.
3.3 Impact of Industry Trends and Technological Changes
Industry trends and technological changes had a profound impact on Asian UHNWIs’ philanthropy in 2025. The “professionalization and impact orientation” trend continued to deepen, driving the demand for special charitable funds, family charitable trusts, and impact evaluation services, with the market for family charitable trust services growing by 27.2% year-on-year. The popularization of digital technologies such as blockchain-based donation tracking, AI-driven impact evaluation, and digital philanthropy platforms improved the transparency and efficiency of charitable activities, with 78.1% of UHNWIs using digital platforms to track donation use and project progress. The integration of philanthropy with other fields (such as ESG investment, education, and environmental protection) became a mainstream trend, with 66% of UHNWIs integrating their charitable activities with their business or investment strategies, practicing “mission-aligned investment.” In addition, the rise of cross-border philanthropy expanded the scope of UHNWIs’ charitable activities, with more UHNWIs participating in global public welfare projects such as climate action and global inequality alleviation.
4. Philanthropy Preferences of Asian UHNWIs in Categories
4.1 Education and Youth Development: Core Demand for Sustainable Impact
Education and youth development remained the largest philanthropy category for Asian UHNWIs in 2025, accounting for 32% of total charitable donations, characterized by long-term investment, sustainable impact, and emphasis on equal access to education. Data shows that Asian UHNWIs donated an average of USD 409,600 annually to education and youth development, with the main focuses including building schools in underdeveloped areas, funding student scholarships, supporting vocational education, and promoting STEM education. 72% of UHNWIs in the education philanthropy field established long-term cooperative relationships with educational institutions, with a donation cycle of more than 5 years. A typical case is a Chinese UHNWI in the technology industry who donated USD 15 million to establish a special fund for STEM education in rural areas, covering 300 primary and secondary schools and benefiting 120,000 students, while also funding 500 college students majoring in science and engineering each year to support talent cultivation, aligning with the trend of emphasizing sustainable educational impact.
4.2 Environmental Protection and Climate Action: Emerging High-Growth Category
Environmental protection and climate action became the second-largest philanthropy category for Asian UHNWIs in 2025, accounting for 27% of total charitable donations, driven by the rising global attention to climate change and the new generation UHNWIs’ focus on sustainable development. Data shows that 83% of Asian UHNWIs allocated part of their donations to environmental protection and climate action, with the average annual donation reaching USD 345,600. The main focuses included renewable energy promotion, biodiversity protection, carbon neutrality projects, and marine ecological protection. UHNWIs in Singapore and Japan preferred marine ecological protection and renewable energy projects, with an average allocation ratio of 35%, while Chinese UHNWIs focused on desertification control and green energy promotion, accounting for 42% of their environmental donations. Notably, 69% of Asian UHNWIs integrated environmental philanthropy with their ESG investment strategies, ensuring that their business and investment activities are consistent with their charitable missions.
4.3 Poverty Alleviation, Medical and Public Health: Traditional Key Fields
Poverty alleviation, medical and public health were traditional key philanthropy categories for Asian UHNWIs in 2025, accounting for 41% of total charitable donations, focusing on basic social security and vulnerable group support. Poverty alleviation and rural revitalization accounted for 21% of total donations, with the main focuses including rural infrastructure construction, industrial poverty alleviation, and rural education support, with an average annual donation of USD 268,800 per UHNWI. Medical and public health accounted for 20% of total donations, focusing on medical facility construction, medical staff training, and rare disease research, with an average annual donation of USD 256,000 per UHNWI. UHNWIs in India and Thailand prioritized poverty alleviation, with 45% of their donations allocated to related fields, while Japanese UHNWIs favored medical and elderly care philanthropy, with 43% of their donations going to medical institutions and elderly care centers. 58% of Asian UHNWIs donated to public health emergency response projects, reflecting their sense of social responsibility amid global health challenges.
5. Regional Distribution of Asian UHNWIs Philanthropy
5.1 China Market: Education and Rural Revitalization-Driven High Growth
The Chinese market (including Hong Kong SAR) remained the core philanthropy area for Asian UHNWIs in 2025, accounting for 58.3% of the total Asian donation volume, showing a high-growth trend driven by education and rural revitalization philanthropy. The total scale of China’s high-end philanthropy market reached RMB 890 billion, with a year-on-year growth rate of 15.3%, and the average annual donation per UHNWI reached USD 1.42 million. In mainland China, Beijing, Shanghai, and Shenzhen were the core donation cities, accounting for 64.7% of China’s total donations, with a high demand for education funds, rural revitalization projects, and medical public welfare. Hong Kong SAR’s donation volume reached USD 32.6 billion, a year-on-year increase of 13.5%, with UHNWIs preferring family charitable trusts and cross-border philanthropy, leveraging its status as an international financial hub to manage charitable funds, while facing stricter “substantive charity test” supervision from the tax bureau. China’s UHNWIs had 602 individuals with net worth over USD 1 billion, with mainland China accounting for 475, and education philanthropy accounting for the largest proportion of their donations.
5.2 Japan and South Korea Markets: Medical and Elderly Care-Oriented
Japan and South Korea were the second-largest philanthropy regions for Asian UHNWIs in 2025, accounting for 24.2% of the total Asian donation volume, with a focus on medical care, elderly care, and social welfare. Japan’s high-end philanthropy market scale reached USD 23.7 billion, a year-on-year increase of 8.9%, with 41% of UHNWIs being over 55 years old, driving demand for medical facility construction, elderly care services, and rare disease research. The average annual donation per UHNWI in Japan reached USD 119,100, with medical and elderly care philanthropy accounting for 43% of total donations. South Korea’s market scale reached USD 18.6 billion, a year-on-year increase of 9.6%, with UHNWIs preferring social welfare projects such as child protection and disabled care, focusing on vulnerable group support. The philanthropy industry in South Korea is highly mature, with a focus on professional project management and transparent donation use, catering to UHNWIs’ demand for effective philanthropy.
5.3 Southeast Asia and South Asia Markets: Emerging and Poverty Alleviation-Driven
Southeast Asia and South Asia markets became emerging philanthropy areas for Asian UHNWIs in 2025, accounting for 17.5% of the total Asian donation volume, driven by poverty alleviation, education, and cross-border philanthropy demand. Singapore remained the core market in Southeast Asia, with a market scale of USD 17.8 billion, a year-on-year increase of 11.5%, and its preferential tax policies and stable regulatory environment attracting global UHNWIs to establish charitable foundations, with top富豪 such as Bill Gates and Ray Dalio setting up offices locally. Thailand’s market scale reached USD 13.1 billion, a year-on-year increase of 12.1%, with UHNWIs preferring poverty alleviation and rural education projects. India’s market grew rapidly, with a year-on-year increase of 14.5%, driven by the growth of local UHNWIs and the demand for poverty alleviation and medical public welfare, making it a key emerging market for high-end philanthropy.
6. Philanthropy Behavior and Decision-Making Factors of Asian UHNWIs
6.1 Philanthropy Decision-Making Process and Participants
The philanthropy decision-making process of Asian UHNWIs in 2025 was highly standardized and rational, usually going through four stages: demand positioning, project selection, budget allocation, and impact evaluation. Demand positioning mainly focused on philanthropy purposes (social回馈, family inheritance, personal value realization), impact requirements, and field preferences, with 90.2% of UHNWIs conducting in-depth research on charitable fields and projects before making donation decisions. Project selection focused on transparency, professional management, and sustainable impact, with 81.9% of UHNWIs choosing top-tier charitable institutions or establishing their own special funds. Budget allocation included annual donation amount, project investment ratio, and long-term planning, with the average decision-making cycle of 2-3 months. The main participants in decision-making included UHNWIs themselves, family members, professional philanthropy advisors, and family office executives, with family offices playing an increasingly important role in philanthropy planning and fund management as intergenerational wealth transfer accelerates.
6.2 Key Decision-Making Factors and Weight Distribution
The philanthropy decision-making of Asian UHNWIs in 2025 was mainly driven by five key factors, with distinct weight distributions. The most important factor was project impact and sustainability, accounting for 34% of the total weight, reflecting UHNWIs’ core demand for maximizing social value and avoiding “perfunctory philanthropy,” with 85% of new generation UHNWIs citing this as the primary consideration. The second factor was institutional professionalism and transparency, accounting for 24%, with 83% of UHNWIs requiring charitable institutions to provide detailed project reports and fund use audits to address trust crisis in the philanthropy field. The third factor was personal value and industry connection, accounting for 19%, with UHNWIs prioritizing fields related to their own industries or personal interests. The fourth factor was policy and tax incentives, accounting for 15%, with preferential tax policies in regions like Singapore and China influencing donation decisions. The fifth factor was social influence and family inheritance, accounting for 8%, with UHNWIs using philanthropy to build personal and family brands and inherit family values.
6.3 Philanthropy Budget and Implementation Methods
The philanthropy budget of Asian UHNWIs in 2025 showed a trend of rationalization and long-termization, with the average budget accounting for 5.2% of their total assets, an increase of 1.3 percentage points from 2024. Specifically, the annual budget for education and youth development averaged USD 409,600, with 45% allocated to school construction and scholarships, 35% to vocational and STEM education, and 20% to other educational projects. For environmental protection, the average annual budget was USD 345,600, with 40% allocated to renewable energy, 30% to biodiversity protection, and 30% to carbon neutrality projects. In terms of implementation methods, 47% of UHNWIs chose to establish special charitable funds or family charitable trusts, 38% donated directly to professional charitable institutions, and 15% carried out philanthropy projects independently. 68% of UHNWIs adopted long-term donation models, with a donation cycle of more than 3 years, and 4% used family trust funds to cover long-term philanthropy expenses.
7. Risk Analysis of Asian UHNWIs Philanthropy
7.1 Project Risk and Impact Uncertainty
Project risk was the most important risk faced by Asian UHNWIs in philanthropy in 2025, mainly caused by inadequate project management, unclear impact evaluation standards, and mismatched project goals with actual needs. Although UHNWIs preferred professional charitable institutions, some institutions lacked sound project management systems, leading to problems such as fund misappropriation, inefficient project implementation, and failure to achieve expected social impact. Data shows that 38.9% of Asian UHNWIs encountered project-related risks, with 31.5% of them reporting that charitable funds were not used as intended, and 20.3% experiencing lower-than-expected project impact. The “post-truth” public opinion environment also amplified minor project flaws, leading to damage to UHNWIs’ personal reputation. In addition, the lack of unified impact evaluation standards made it difficult for UHNWIs to measure the actual effect of their donations, increasing decision-making uncertainty.
7.2 Regulatory Risk and Policy Changes
Regulatory risk was another key risk faced by Asian UHNWIs in philanthropy in 2025, mainly reflected in changes in philanthropy-related policies, such as tax incentives, donation supervision, and cross-border philanthropy regulations. In Hong Kong SAR, the tax bureau implemented a “charitable account substantive test” in 2025, requiring charitable foundations to have qualified charitable expenditures of at least 25% within 18 months, otherwise being identified as “disguised investment tools” with funds frozen. In China, the revised Charity Law strengthened “penetrating supervision,” cracking down on speculative behaviors under the guise of philanthropy, affecting some UHNWIs’ donation arrangements. In addition, changes in tax incentives in some regions, such as adjustments to donation tax deductions, led to increased donation costs, with 29.2% of UHNWIs reporting reduced donation willingness due to policy changes.
7.3 Trust Risk and Operational Risk
Trust risk and operational risk were important risks faced by Asian UHNWIs in philanthropy in 2025, mainly related to the credibility of charitable institutions and the operational capabilities of self-initiated projects. The public’s trust in charitable institutions remained low due to past fund misappropriation incidents, with 91% of UHNWIs expressing concerns about the transparency of fund use. Some small and medium-sized charitable institutions lacked sound internal controls, leading to operational failures such as inadequate fund supervision and false project reports, with 19.9% of UHNWIs encountering such problems. For UHNWIs who carry out projects independently, operational risks included insufficient professional management capabilities, high project costs, and difficulty in sustaining long-term operations, with 23.7% of independent projects failing to achieve expected goals due to poor operation. In addition, the leakage of personal philanthropy information could lead to unnecessary public attention and even moral绑架, affecting UHNWIs’ philanthropy willingness.
8. Comparative Analysis with Global UHNWIs Philanthropy
8.1 Donation Scale and Allocation Proportion Comparison
There were significant differences in the scale and allocation proportion of philanthropy between Asian UHNWIs and global UHNWIs in 2025. The average annual charitable donation per Asian UHNWI reached USD 1.28 million, which was 18.5% higher than the global average of USD 1.08 million, reflecting Asian UHNWIs’ stronger emphasis on social responsibility and philanthropy impact. In terms of the proportion of philanthropy in total assets, Asian UHNWIs accounted for 5.2%, while global UHNWIs accounted for 3.8%, with North American UHNWIs accounting for 3.5% and European UHNWIs accounting for 4.0%. In terms of allocation proportion, Asian UHNWIs allocated a higher proportion of donations to education (32%) and environmental protection (27%), while global UHNWIs allocated more funds to medical public health (28%) and charitable foundations (25%). Global UHNWIs also allocated a higher proportion (15%) to cross-border philanthropy than Asian UHNWIs (10%).
8.2 Philanthropy Preference and Focus Comparison
Asian UHNWIs and global UHNWIs showed significant differences in philanthropy preferences and focus in 2025. Asian UHNWIs focused more on education, rural revitalization, and environmental protection, with 68% of them establishing special funds or family charitable trusts, and 47% integrating philanthropy with their industry development. They paid more attention to the sustainability of local projects and the inheritance of family values through philanthropy. Global UHNWIs had a more diversified focus, with 45% of them focusing on medical public health, 35% on global poverty alleviation, and 20% on cultural heritage protection. They preferred large-scale cross-border philanthropy projects and paid more attention to global social issues such as climate change and refugee relief. Global UHNWIs also had a higher acceptance of venture philanthropy, with 38% investing in innovative public welfare projects with market-oriented operation models.
8.3 Decision-Making Logic and Service Demand Comparison
Asian UHNWIs and global UHNWIs had obvious differences in decision-making logic and service demand in philanthropy in 2025. Asian UHNWIs were more inclined to rely on professional philanthropy advisors and family offices for decision-making, focusing on project impact, transparency, and family value inheritance, with 81.9% of them choosing top-tier local or international charitable institutions. They paid more attention to one-stop services including project selection, fund management, and impact evaluation. Global UHNWIs were more independent in decision-making, focusing on personal interests and global social impact, with 64.6% of them choosing niche charitable institutions and innovative public welfare projects. They focused more on project innovation and scalability, with lower demand for family value inheritance through philanthropy, and higher demand for cross-border philanthropy coordination services.
9. Future Trends and Philanthropy Suggestions for 2026
9.1 Future Philanthropy Trends of Asian UHNWIs
The philanthropy trends of Asian UHNWIs in 2026 will continue to be characterized by professionalism, impact orientation, and digitalization, with three obvious trends. First, impact-driven philanthropy will become mainstream, with UHNWIs focusing more on project effectiveness and sustainable development, and increasing investment in innovative public welfare models such as venture philanthropy and social enterprises. Second, the integration of digital technology and philanthropy will be further deepened, with blockchain-based donation tracking, AI-driven impact evaluation, and digital charitable platforms becoming more popular, improving the transparency and efficiency of philanthropy. Third, cross-border philanthropy will grow rapidly, with Asian UHNWIs expanding their charitable scope to global issues such as climate change and global inequality, and family charitable trusts will play a more important role in philanthropy management and intergenerational inheritance.
9.2 Market and Policy Outlook for 2026
The market and policy environment for Asian UHNWIs’ philanthropy in 2026 will be generally favorable, with continuous market expansion and policy optimization. The total scale of the Asian high-end philanthropy market is expected to reach USD 191.6 billion, a year-on-year increase of 12.7%, with China, Japan, and Singapore remaining the core markets. In terms of policies, China will further optimize the Charity Law, strengthen the supervision of charitable institutions, and expand tax incentives for impact-driven philanthropy projects. Japan and South Korea will continue to support medical and elderly care philanthropy, introducing more preferential policies for related institutions. Singapore will further expand its charitable matching fund program and optimize its philanthropy regulatory environment, attracting more global UHNWIs to establish charitable foundations locally. Southeast Asian and South Asian countries will introduce more policies to encourage UHNWIs’ philanthropy, focusing on poverty alleviation and education.
9.3 Philanthropy Suggestions for Asian UHNWIs
Based on the analysis of the 2025 market and the outlook for 2026, this report puts forward three philanthropy suggestions for Asian UHNWIs. First, focus on project professionalism and impact when selecting charitable projects or institutions, prioritize institutions with sound management systems and transparent fund use, and conduct in-depth verification of project feasibility and impact evaluation standards to avoid project and trust risks. Second, rationally formulate philanthropy budgets, clarify the allocation ratio of different charitable fields, and choose flexible implementation methods such as family charitable trusts to ensure the long-term sustainability of philanthropy and maximize social impact. Third, actively embrace digital philanthropy technologies, establish a long-term philanthropy concept, and pay attention to cross-border philanthropy opportunities, while strengthening communication with professional advisors to adapt to policy changes and regulatory requirements. In addition, UHNWIs should integrate philanthropy with family inheritance and personal value realization to achieve the dual goal of social value and personal value.
